About us

Sagaci Research is the leading pan-African provider of high-quality market research, market intelligence and market data. Our infrastructure spreads across the main African economies to best serve our clients, beyond our European offices in Paris and Barcelona and our Asian office in Hong Kong.

Our Mission

Our mission at Sagaci Research is to provide our clients with high-quality market research and intelligence across key sectors in Africa, a continent where information is unreliable and difficult to obtain.

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Our Team

Sagaci Research’s team combines international professional experience with local knowledge and insight in  a mix of backgrounds and nationalities, all sharing a passion for Africa and its economic development.

Our 100+ staff combines several profiles, including research and field teams.

Our Research Team

Combining Analysts and Researchers, the research team is responsible for defining approaches and methodologies appropriate for each research project, managing the outcome gathered from field teams, conducting quality control checks, analyzing collected data and information and drawing key insights and conclusions in clear reports, available to our clients.

Among our team with experience in consulting, research or investment banking we have several alumni of the Boston Consulting Group and top graduates from leading schools in Europe and Africa.

Nairobi Office
Nairobi Office
Barcelona office
Barcelona office
Cairo office
Cairo office

Our Field Team

Our Field Team provides the local knowledge and expertise on the ground and are key in distinguishing us as the leading market research for Africa. The primary role of the field team is to collect data and information through conducting surveys, interviews, moderating in-depth interviews and focus groups.



Julien Garcier

Founder & Managing Director

17 years of experience in market research and strategy consulting. Former Principal at The Boston Consulting Group, and  Consultant at A.T. Kearney.  He holds an MSc in Management from EM Lyon (France).

João Terlica

Founder & Managing Director

17 years of experience in market research and strategy consulting. Former Project Leader at The Boston Consulting Group, and an Independent Advisor in emerging markets for The Office of Tony Blair. He holds an MSc in Industrial Engineering IST (Lisbon), an MBA from IESE (Barcelona) and from Columbia University (New York).