Garment retail across Africa – Full table of contents

Below is the list of all tables and figures included in the report. Please note that most sections can be purchased individually directly below. If you want a specific page, please contact us directly by calling +33 1 84 17 07 35 or send us an e-mail at sales@sagaciresearch.com

Part 1 – Backgrounder on Africa

  • Page 4: Map of African countries and main languages [Figure 1]
  • Page 5: Population of key African countries, 2012 [Figure 2]
  • Page 6: Size of muslim population in key countries, 2012 [Figure 3]
  • Page 7: Share of muslim population by country, in % of total population [Figure 4]
  • Page 8: Population of largest African cities, 2010 [Figure 5]
  • Page 9: Population growth for the largest African cities, 2010-2020 [Figure 6]
  • Page 10: GDP growth rate African countries, 2012-2017 [Figure 7]
  • Page 11: GDP per capita, 2012 [Figure 8]
  • Page 12: Sagaci Research Country Attractiveness Matrix [Figure 9]

Part 2 – Identification of priority countries for apparel retailers

  • Page 14: Screening elements for priority countries identification [Figure 10]
  • Page 15: Share of female population between 20 and 44 years old by country [Figure 11]
  • Page 16: Repartition of income classes per country [Figure 12]
  • Page 17: Upper and middle-class population per country, 2008 [Figure 13]
  • Page 18: Number of shopping centers by country and by type, 2013 [Figure 14]
  • Page 19: Shopping center density per country [Figure 15]
  • Page 20: Number of existing and future shopping centers across Africa up to 2017 [Figure 16]
  • Page 21: Tariffs on textile imports by country [Figure 17]
  • Page 22: Screening methodology [Figure 18]
  • Page 24: List of priority countries for an apparel retailer [Figure 19]
  • Page 25: Share of GDP per sector for priority countries [Figure 20]
  • Page 26: Number of households per country earning > $1,000 in main urban areas, 2013 [Figure 21]
  • Page 27: Risk rating by country [Figure 22]

Part 3 – Consumer behaviors and brand preferences

  • Page 31: Frequency of garment shopping by country [Figure 23]
  • Page 32: Most visited retail channels for garment shopping by country [Figure 24]
  • Page 33: Most visited retail channels for garment shopping by country for SEC A [Figure 25]
  • Page 34: Brand nationalities preferences by country [Figure 26]
  • Page 35: Unaided awareness ranking of key international garment brands [Figure 27]
  • Page 36: Main reason for buying international brands of clothing by country [Figure 28]
  • Page 37: Amount spent for last purchase of garments, in EUR [Figure 29]
  • Page 38: Garment related shopping behaviors and customer preferences by country [Figure 30]

Part 4 – Assessment of competition within priority countries

  • Page 40: Garment distribution channels overview [Figure 31]
  • Page 41: Country coverage of key brands within malls – Int’l vs. South African brands [Figure 32]
  • Page 42: List of main brands across priority countries with number of stores [Figure 33]
  • Page 43: Main garment retailers in Angola with number of stores, locations and name of local partner [Figure 34]
  • Page 44: Main garment retailers in Côte d’Ivoire with number of stores, locations and name of local partner [Figure 35]
  • Pages 45-58: Main garment retailers in Egypt with number of stores, locations and name of local partner [Figure 36]
  • Page 59: Main garment retailers in Ghana with number of stores, locations and name of local partner [Figure 37]
  • Pages 60-62: Main garment retailers in Kenya with number of stores, locations and name of local partner [Figure 38]
  • Pages 63-64: Main garment retailers in Nigeria with number of stores, locations and name of local partner [Figure 39]
  • Page 65: Main garment retailers in Senegal with number of stores , locations and name of local partner [Figure 40]
  • Page 66: Main garment retailers in Tanzania with number of stores, locations and name of local partner [Figure 41]
  • Page 67: Main garment retailers in Uganda with number of stores, locations and name of local partner [Figure 42]
  • Page 68: Number of stores by country for main international brands [Figure 43]

Part 5 – Potential development plan for an apparel retailer

  • Page 70: Development scenarios for an apparel retailer [Figure 44]
  • Page 71: Scenario 1: potential number of stores by country for an apparel retailer [Figure 45]
  • Page 72: Scenario 2: potential number of stores by country for an apparel retailer [Figure 46]
  • Page 73: Number of potential store openings by year for each scenario [Figure 47]

Appendix: consumer survey by country

  • Pages 75-84: Côte d’Ivoire consumer survey – Detailed findings
  • Pages 85-94: Kenya consumer survey – Detailed findings
  • Pages 95-104: Nigeria consumer survey – Detailed findings
  • Pages 105-114: Angola consumer survey – Detailed findings
  • Pages 115-124: Ghana consumer survey – Detailed findings
  • Pages 125-134: Egypt consumer survey – Detailed findings
  • Pages 135-144: Senegal consumer survey – Detailed findings

 

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