• Sagaci Insights: SagaIncome and Socio-Demographics

    Finding accurate data on household income in Africa can be challenging due to such factors as inadequate national statistics and bouts of monetary instability. At Sagaci Research, we have leveraged our on-the-ground network, which conducts some 600,000 survey interviews annually, to create a more robust alternative – SagaIncome. Covering five of the continent´s most important cities (Accra, Dakar,

    Categories: Consumer - Ghana - Sagaci Insigths - Kenya - Nigeria - Senegal - South Africa

  • Did You Know?

    The rapid adoption of mobile money has been the signature trend of the financial-services market in Nairobi over the past decade. Most consumers now use mobile payments, while less than half have a debit card. To see the full infogrpahic, click here

    Categories: Consumer - Sagaci Insigths - Financial Services - Nigeria

  • Project Watch: Assessing the Nigerian Cement Market

    Our client, a global leader in building materials, was seeking to evaluate the geographical distribution of cement outlets and gain an overview of the cement market in a number of Nigerian states. To this end, we organised a retail census of the region, which has a population of almost 18 million and covers more than

    Categories: Consumer - Construction & Real Estate - Nigeria

  • Sagaci Insights: Financial Services in Ghana, Kenya, Nigeria and South Africa

    We recently published a series of reports covering the retail banking markets in Ghana, Kenya, Nigeria and South Africa, as well as a broader regional study covering all four countries. These provide data and insight on the penetration rates of financial products, the market for consumer credit and the competitive landscape.   What is the penetration rate of financial

    Categories: Consumer - Ghana - Financial Services - Kenya - Nigeria - South Africa

  • Pharma Retail in Nigeria

    This publication provides an in-depth overview of the pharma/beauty retail players in Nigeria: It provides key insights on the pharma/beauty retail market (including 2015 market estimates and update on legal changes) and detailed understanding of the market players. The report includes overview of the main market players and comprehensive profiles for the top three players

    Categories: Retail & Shopping Malls - Countries - Pharmaceuticals - Nigeria