Sectors
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Going long on Africa: Despite the continent’s current economic travails, international investors are still betting on local FMCG brands to deliver
COVID-19’s economic shock has far outweighed its clinical impact in Africa The clinical impact of COVID-19 in Africa has been relatively mild in comparison to much of the rest of the world (as of today, there had been more deaths from COVID-19 in the UK than in the whole of Africa, according to official data).
22nd January 2021
Categories: Blog - FMCG - Private Equity - Consumer
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Football legend Samuel Eto’o voted African of the Year
Retired Cameroonian football player Samuel Eto’o has been voted African of the Year by respondents across the continent who participated in a Sagaci Research SagaPoll survey. 39-year-old Eto’o enjoyed a stellar career over two decades that saw him score 293 goals in 587 professional games, win the Champions League three times, and be named African
15th January 2021
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From the bottom up: How three companies you have probably never heard of (and one you have) built strong brands in Africa by bypassing the affluent to focus on the mass market
While the economic impact of COVID-19 is hitting many African consumers hard, growth in demand for consumer goods, especially FMCG, remains robust, particularly from consumers at the bottom of the pyramid. Brands that cater to this segment are often national or regional, as international brands (with a few notable exceptions) often opt to focus on
13th January 2021
Categories: Blog - Africa - FMCG - Consumer - Sagaci Insights
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Green is the colour? Sagaci Research publishes new report on African attitudes to sustainability
Despite the fact they are very low polluters in per-capita terms, most African consumers are eager to do their bit to help preserve the environment Sagaci Research has just published a report entitled “Consumer Reflection on Sustainability Across Africa.” Based on 2,800 interviews conducted online with consumers across all income groups in five countries
15th December 2020
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How Covid-19 has changed Kenyan drinking habits
Kenyan drinkers are consuming more spirits and less beer as a result of Covid-19 restrictions, according to regional market leader East African Breweries (EAB), in which Diageo has a majority stake. With Kenyan president Uhuru Kenyatta citing young people going out and consuming alcohol as a factor in the spread of Covid-19, sales of alcoholic
16th September 2020
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Sagaci Research publishes Tuskys Retailer Research Report 2020
Can Tuskys survive, or is it likely to become just another tombstone in the graveyard of Kenyan grocery retail, alongside the likes of Nakumatt, Choppies, and Shoprite? This Retailer Research Report provides a detailed analysis of Tuskys’ development, ownership, management, operations, store network, and growth strategies in order to provide a comprehensive review of the
16th September 2020
Categories: SagaRetail News - Retail - Tuskys - Retail & Shopping Malls - Kenya
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The latest KFC Index shows that Southern African currencies remain the continent’s most undervalued
The Zimbabwean dollar (ZWD) is currently the most overvalued currency in Africa, according to Sagaci Research’s KFC Index for Q2 2020, which is based on data collected during June. The index utilises the price of KFC chicken buckets in different countries to estimate US dollar (USD) exchange rates for African currencies. These “implied” rates are then
10th July 2020
Categories: Foodservice - Swaziland - Blog - Egypt - Ghana - Uncategorised - Botswana - Cote d'Ivoire - Gabon - Kenya - Morocco - Nigeria - Rwanda - Senegal - Tanzania - Tunisia - Uganda - Zambia - Zimbabwe - South Africa
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Hard discounters capitalise on Covid-19 to gain market share
Supeco, Carrefour’s hard discount format, is thriving in francophone West Africa, according to local franchisee CFAO. “Our Supeco format exploded with Covid-19,” Jean-Christophe Brindeau, general manager of CFAO Retail, told website Jeune Afrique recently. CFAO franchises the Carrefour and Supeco banners in Senegal, Côte d’Ivoire, and Cameroon. “In these stores, average monthly turnover has risen
3rd July 2020
Categories: SagaRetail News - Carrefour - Supeco - Côte d'Ivoire - CFAO - Retail & Shopping Malls - Angola - Cameroon - Senegal
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As Tuskys flounders, three of its rivals open new stores
Tuskys may be struggling, but its smaller rival Quickmart continues to expand rapidly in Nairobi. Meanwhile, Carrefour and Chandarana Foodplus also opened new outlets during June. The Competition Authority of Kenya initiated an investigation into Tuskys after it fell behind on supplier payments (according to media reports, it owes them KES1.3 billion – USD12.1 million),
30th June 2020
Categories: SagaRetail News - Retail - Supermarkets - Africa - Shoprite - Carrefour - Supermarket - Quickmart - Retail & Shopping Malls - Kenya
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How is Covid-19 impacting Kenyans?
A SagaPoll survey conducted online in Kenya during May has found that almost two-thirds of respondents were “extremely worried” by Covid-19, with more than half fearful of a decline in their income. A third said they had skipped meals, while another quarter said they were eating less. Meanwhile, economic uncertainty has driven a sharp decline
26th May 2020