Financial Services
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Show me the money: Sagaci Research survey finds high level of financial literacy in nine African countries
“If you deposit USD100 in a bank account with an interest rate of 2%, how much money will be in the account at the end of five years?” This question is frequently used to benchmark basic financial literacy. A Sagaci Research survey that was conducted online during December 2020 found that almost three quarters (74%)
28th January 2021
Categories: Poll - Education - Consumer - Sagaci Insights - Financial Services
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Six ways in which Covid-19 will impact consumer behaviour in Africa
While the number of diagnosed cases of Covid-19 in Africa, particularly sub-Saharan Africa (SSA), remains relatively low, this figure will inevitably increase. Moreover, the current number of reported cases may be a significant under-representation of the true spread of the disease on the continent. On a more positive note, there is some evidence to suggest
31st March 2020
Categories: Foodservice - Blog - Retail - Africa - Supermarket - Consumer - Retail & Shopping Malls - Sagaci Insights - Telecom - Financial Services - Pharmaceuticals
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Show me the (mobile) money!
Smartphones now a key component of Senegalese financial services landscape A Sagaci Research survey conducted in Senegal during October 2019 found that just a quarter (25%) of respondents had a savings or current account, while less than 1% had an ATM/debit card. A significant gender gap was identified: 29% of male respondents had a bank
13th March 2020
Categories: Consumer - Telecom - Financial Services - Senegal
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Did You Know?
The rapid adoption of mobile money has been the signature trend of the financial-services market in Nairobi over the past decade. Most consumers now use mobile payments, while less than half have a debit card. To see the full infogrpahic, click here
23rd May 2018
Categories: Consumer - Sagaci Insights - Financial Services - Nigeria
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Sagaci Insights: Financial Services in Ghana, Kenya, Nigeria and South Africa
We recently published a series of reports covering the retail banking markets in Ghana, Kenya, Nigeria and South Africa, as well as a broader regional study covering all four countries. These provide data and insight on the penetration rates of financial products, the market for consumer credit and the competitive landscape. What is the penetration rate of financial
4th May 2018
Categories: Consumer - Ghana - Financial Services - Kenya - Nigeria - South Africa
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Sagaci Omnibus surveys keep running across the continent: don’t miss out next waves in Ghana and Egypt
Having expanded our coverage to include 13 different countries in Africa, we continue to run the Sagaci Omnibus with great success. Our next wave will be for Ghana and Egypt, and it is scheduled for January 26th. Make sure you get on board! The Sagaci Omnibus is a fast and cost-effective way to reach consumers in a
24th December 2017
Categories: Consumer - Egypt - Retail & Shopping Malls - Ghana - Telecom - Construction & Real Estate - Travel & Tourism - Financial Services - Industrial Goods - Agriculture - Automotive - Distributors - Pharmaceuticals - Beauty
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Sagaci Omnibus Surveys keep running across the continent: don’t miss our next waves in Angola, Mozambique and South Africa
After our successful launch in Kenya, Tanzania and Nigeria this week, we are gearing up for our next Omibus wave in Mozambique, Angola and South Africa. We are accepting confirmations by December 22nd, so make sure you get on board! The Sagaci Omnibus is a fast and cost-effective way to reach consumers in a number of
24th December 2017
Categories: Consumer - Sectors - Retail & Shopping Malls - Telecom - Angola - Construction & Real Estate - Travel & Tourism - Financial Services - Industrial Goods - Agriculture - Automotive - Distributors - Pharmaceuticals - Mozambique - South Africa
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Sagaci Omnibus continues to run: next waves in Ivory Coast, Cameroon and DR Congo
Sagaci Research’s Omnibus surveys continue to run across the continent. Our next wave of syndicated consumer survey reaches Ivory Coast, Cameroon and DR Congo in October. We are accepting confirmations by October 13th. Remember: The Sagaci Omnibus is a fast and cost-effective way to reach consumers in those countries. You define your questions, and these are
20th December 2017
Categories: Consumer - Retail & Shopping Malls - Telecom - Construction & Real Estate - Travel & Tourism - Financial Services - Industrial Goods - Cameroon - Agriculture - Cote d'Ivoire - Automotive - DR Congo - Distributors - Pharmaceuticals
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Sagaci Insights: How do Ghanaians Bank?
What are top 5 facts you need to know about how Ghanaians use financial services? Full infographic is available here. For more information please contact alexia.beracasa@sagaciresearch.com
20th December 2017
Categories: Consumer - Ghana - Financial Services
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Sagaci Omnibus available across 11 cities in Africa
The Sagaci Omnibus is a fast and cost-effective consumer survey. You can use it to assess brand awareness, understand consumer behaviours, measure advertisement recalls or gauge public opinion. With Sagaci Omnibus you share the setup costs of quantitative research with other clients, lowering your survey costs. You simply define your questions, and the pricing is
11th December 2017
Categories: Consumer - Retail & Shopping Malls - Ghana - Telecom - Angola - Construction & Real Estate - Travel & Tourism - Financial Services - Industrial Goods - Cameroon - Agriculture - Cote d'Ivoire - Automotive - DR Congo - Distributors - Pharmaceuticals - Ethiopia - Kenya - Mozambique - Nigeria - Tanzania - South Africa - Ivory Coast
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