Founded in 1995, Turkish hard discounter BİM has successful adapted the hard discount model, with its emphasis on private label, to emerging market conditions and been operating in North Africa for a decade. It currently has more than 700 stores in Egypt and Morocco, making it by far the largest chain in Africa in terms of store numbers.
This Retailer Profile covers BİM’s
- Historical development
- Ownership
- Management
- Store growth and distribution
- Financial performance
- Banners
- Operational strategy
- Growth plans and future prospects
Do you want to know more? Please contact our sales team
Chapter | Page | |
1 | OPERATIONS | 5 |
Company history | 5 | |
Ownership | 6 | |
Management | 8 | |
Geographic coverage | 10 | |
2 | BANNERS | 11 |
BİM | 11 | |
FİLE | 16 | |
3 | STRATEGY | 17 |
Growth | 17 | |
Private label | 21 | |
Pricing, procurement, and logistics | 23 | |
Merchandising | 25 | |
Property | 27 | |
SWOT analysis | 27 | |
4 | KEY INTERNATIONAL MARKETS | 29 |
Morocco | 29 | |
Egypt | 40 | |
5 | OUTLOOK | 50 |
6 | FUTURE PROSPECTS | 52 |
7 | CONTACTS | 54 |
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BİM Retail Report (Full report – Pdf)
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Key info
- Date: August / 2019
- Countries covered:
- Industry:
- Format: Pdf
- Type: Report
- Pages: 54
- KeyWords: Egypt / Morocco / Retail / Supermarket / BİM / Hard discount
Research team
damian.shore@sagaciresearch.com