A SagaPoll survey of more than 800 urban and rural consumers conducted online during mid-May found that the Covid-19 pandemic has had a profound impact on their shopping and consumption patterns.

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Our Saga Poll survey shows how Covid-19 has led many Kenyans to shop more online but reduce their overall spending.

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Infographic: How has Covid-19 impacted Kenyan consumers? (Full report – Pdf)

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Key info

  • Date: May /  2020
  • Countries covered: 
    • Industry: 
      • Format: Pdf
      • Type: Report
      • Pages: 1
      • KeyWords: Kenya / Consumer / Survey / Covid19

      Research team

      damian.shore@sagaciresearch.com