SagaTrade maps consumer goods distribution outlets (covering both the “on-trade” and “off-trade” channels) in key African cities. This comprehensive online database includes the name, location, type, categories stocked, facilities and contact details of all retail outlets, as well as photos.

SagaTrade is updated continuously and can be accessed via a dedicated online platform.

For more information on how SagaTrade can help to deepen your understanding of key urban markets in Africa, download the brochure or contact


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