Having overtaken the ailing Nakumatt, Tuskys now has more stores in East Africa than any of its rivals and is second only to Naivas in terms of Kenyan sales. However, it faces increased competition, as international players like Carrefour and Shoprite expand their presence in the region. Currently preparing for an IPO, Tuskys is a second-generation family business where tensions between shareholders occasionally spill into the public domain and have even threatened the stability of the business.

This Retailer Profile provides a detailed analysis of Tuskys’ operations in Kenya and Uganda, covering its

  • Historical development
  • Management
  • Banners
  • Financial performance
  • Strategy
  • Key markets
  • Future prospects

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Description

This Retailer Profile analyses the operations, strategy and future prospects of one of the largest players in East African retail as it prepares for an IPO.

Table of contents

 

1 OPERATIONS 7
Company history 7
Ownership 10
Management 13
Geographic coverage 15
2 BANNERS 20
Hypermarkets 20
Supermarkets 22
Convenience stores 24
Biioto concept store 26
Franchise stores 27
Non-grocery banners 28
3 STRATEGY 29
Growth 29
Pricing 29
Private label 32
Merchandising 33
Procurement and distribution 35
E-commerce 37
SWOT analysis 37
4 KEY INTERNATIONAL MARKETS 39
Uganda 39
5 OUTLOOK 41
6 FUTURE PROSPECTS 43
7 CONTACTS 45

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Tuskys Retailer Profile (Full report – Pdf)

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Key info

  • Date: March /  2019
  • Countries covered: 
    • Industry: 
      • Format: Pdf
      • Type: Report
      • Pages: 46
      • KeyWords: Kenya / Uganda / Retail / Tuskys / Supermarket

      Research team

      damian.shore@sagaciresearch.com