Multinational conglomerate CFAO has brought the Carrefour brand to Senegal, opening a 1,800m² Carrefour Market in Dakar, what head of CFAO Retail Jean-Christophe Brindeau described as a “soft launch.” Brindeau also signalled a shift in CFAO’s West African strategy away from hypermarkets and towards a new hybrid banner. CFAO is planning to bring the Supereco
24th January 2019
The Waterfront mall opened in Nairobi on Jamhuri Day (Kenyan independence day – December 12th). With close to 18,600m² of GLA, the 20 hectare site boasts more than 1,000 parking spaces, a 14,000m² artificial lake and a 1.2km running and walking track. With these leisure facilities and regular cultural events, management are clearly hoping to
10th January 2019
Carrefour franchisee Majid Al Futtaim has signed an agreement with online retailer Jumia to offer online shopping in Kenya from the beginning of next year. Simultaneously, CFAO, the French retailer’s franchisee in Francophone West and Central Africa, will also sell its products on Jumia’s online platform in Cameroon, Côte d’ivoire, and Senegal. According to Frank
11th December 2018
Having successfully launched the concept in Casablanca, Carrefour franchisee Label’Vie brought the Carrefour Gourmet sub-banner to Rabat during September. Boasting such delicacies as lemon caviar, dwarf carrots, ground cherries and edible flowers, this store concept is squarely targeted at the upper end of the market.
5th October 2018
Majid Al Futtaim, French retailer Carrefour’s exclusive franchisee in Kenya, recorded a 143% increase in its turnover in the Kenyan market during the first six months of 2018.
3rd September 2018